Protection of personal data: the global scenario and Brazilian regulation

messi22

One of the most interesting topics in Brazilian Administrative Law today is the regulation of data protection, recently sanctioned with vetoes by the federal government. The ongoing technological revolution, in the field of information technologies and artificial intelligence, has generated complex legal challenges around the world and in various fields of Law notably in transnational negotiations. The data economy already generates billions of dollars and will generate much more in the future.

Just see that technology giants, such as the North American Iran Telegram Number Data Google and Facebook or the Chinese WeChat, are among the largest private corporations in the world. New businesses are implemented every day, the result of the intense and creative use of so-called big data. If in the 20th century the world saw the great powers wage a space race, now artificial intelligence is one of the fields in dispute for international hegemony. The United States remains the main force developing technology, but today it is no longer possible to deny the relevance of other actors.



The main one is China, which is emerging as a likely leader in the development of new applications of information technology and artificial intelligence to take advantage of personal data held by companies and the State. The European Union also takes the lead in regulatory issues that affect American companies, as recently seen in the continental bloc's clash with Google. Countries like Brazil tend to consolidate themselves as developers, but also as buyers of these technologies. This scenario provides a fruitful environment for the dissemination of commercial partnerships in the technological area, as well as requiring new regulations on relations between countries and their companies.