The professional help that comes with

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Traditionally published authors, on the other hand, relinquish a lot of control to their publishers, putting their books into the hands of a team of professionals who will edit, polish, package, market, and publish your book. For some people, the DIY aspect of self-publishing is exactly what makes it attractive. They prefer to have total control over their book design, their marketing and sales strategies, their branding, etc. For others, the DIY part is overwhelming and they would rather have a traditional publishing book deal.

Another disclaimer: I am absolutely in no way shape or form Kenya Email List trying to sell you on one path over the other. I believe strongly in the merits of both traditional and self-publishing, and more importantly, I believe that publishing a book—regardless of which way you do it—isn’t a one-size-fits-all experience. For some authors and entrepreneurs, self-publishing is a much better fit than traditional publishing, and for others, traditional publishing makes more sense.



If you’re not sure which journey is the best option for you, check out this Lulu University episode (but also finish reading this blog post first): Okay, so now that we know what the key distinctions between traditional publishing and self-publishing are, how do they differ along the path from Word Doc to published book? Let’s take a look! The Publishing Journey: From Word Doc to Finished Book For the purpose of this blog post, we’re going to assume you’ve already written your book in its entirety.