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[店铺推广] Do dates on your blog posts affect rankings

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发表于 2024-3-16 12:32:43 | 显示全部楼层 |阅读模式
If you are just starting out, the best advice that I could give you is to stick to your niche and try to find low-hanging fruits. Regardless of the volume of traffic that it brings, as long as it is consistent, it’s already a win. Do publish dates affect rankings? Every day, millions of people are looking for fresh content on Google. For us SEOs, this means that when we publish content can be as important as what content we publish. We’ve already tackled what kind of content we should be focusing on; now, let’s focus on the when.

To simply answer the question, yes, publishing dates may affect rankings. When a user performs a search, Google will try to provide the most relevant and recent search results. These are CY Lists especially true for news, recent events, and other trending topics. Let’s say you Googled “best smartphone 2022.” It wouldn’t be right for Google to serve you a search result written in 2019 or 2018. Let’s look at the search results.




The top stories for the keyword “best smartphone 2022” was published two days ago as of writing: best smartphone 2022 The next couple of results were published five days ago and more. Some of these articles were published last December, but because they still answer my question, Google saw them to be relevant enough to put in the first page of the SERPs. best smartphone 2022 SERPs To further explain how dates affect rankings, Google released an algorithm update way back in 2011 called “Google Freshness Update.” The update aimed to improve Google’s algorithm called Query Deserves Freshness or “QDF” which identifies if a user is looking for up-to-date articles or not.

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