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Children's shoes are the most sought after items for gifts on the retail market, according to Abicalçados . Therefore, only companies that invest in differentiated strategies compete successfully in a market as fierce as the footwear market.
According to IBGE research , even with the drop in article purchase rates, clothing and footwear items continued to increase (0.9%). Data also shows that innovative products or those with greater whatsapp database added value are more likely to stand out in the market.
Check out tips on how to sell more children's shoes! Explore benefits that generate value
Know the characteristics of the footwear, but focus on what it can bring to the daily lives of parents and children, such as comfort, safety, practicality and protection. Comment on all the uses of the shoes and how they will meet the child's needs.
how to sell more children's shoes
Presenting the benefits of shoes, which show their value to parents, is essential. Photo: Reproduction | Alp StudioDiscover the children's universeSales team training must take into account children's tendencies and behaviors. Following films, cartoons and characters that are on the rise will be a differentiator in the seller's approach. Some factories and official brand websites provide materials that can be used to learn more about this universe. Participating in events, lectures and shoe fairs is essential to master trends.
Click to download the ebook with commemorative dates for shoe stores.
Brazil remains the third largest footwear producer in the world. The products are made from the north to the south of the country, with different materials and characteristics. Among the footwear hubs , Birigui (SP) is the largest in the country, with more than 300 factories in the city in the interior of São Paulo.
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发表于 2023-10-8 12:27:15