These tools in simple words connect to
our site and then give us a complete view - through very intuitive graphic representations - of users ' movements . With heat maps we therefore see which parts of our pages attract users ' attention and which are neglected , through the analysis of clicks, mouse movements, scrolls, timing and so on.Among the indispensable tools for optimizing conversions .there are those that allow you to carry out A/B tests : based on your needs you can use free tools such as Google Analytics Experiments or A/Bingo or more complex tools, such as Maxymizer and KISSmetrics. The underlying concept is simple: there is no absolute rule for optimizing a site's conversions, and therefore for each portal it is necessary to try different solutions to understand which of these work best.
What is the best sentence for your call to ac Europe Cell Phone Number List tion? Where should the 'Buy Now' button appear to get more clicks? Is it better to have a purchase form divided into 5 small sections or is it better to have a single long form to fill out? Is it better to have a short newsletter without images or is it better to have a more exhaustive newsletter complete with infographics? In fact, you should never stop improving your .
site to increase your conversion rate, and for this reason you should never stop doing A/B testing either .Other tools to optimize conversionsIt must be said that those who want to optimize the conversions of their e-commerce or website have a wide variety of tools at their disposal: those seen above are the indispensable ones. However, other tools can be added to them. Let's talk for example about the many tools which, leaving pure quantitative analysis behind, allow you to carry out qualitative investigations , taking advantage of the opinion of the users themselves .
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You have most likely already heard of tools like SurveyMonkey: the latter allows you to intuitively and quickly create online surveys aimed at your users , who will thus be able to help you improve your portal. The way Qualaroo works is different but not too much , as it allows you to collect user opinions , so as to have valuable suggestions on the interventions to be carried out on your website.
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